Media Bounty is an integrated brand entertainment agency creating digital campaigns for some of the largest companies in the UK. We were tasked with the visual redesign of their brand, as their existing logo felt outdated and restrictive. This project was delivered in collaboration with Bay12 studio.
The new logotype needed to be flexible while retaining the company’s core principles. We designed a fluid visual language which can be endlessly adapted. It will adjust perfectly to different media, and can be be “loud” or “quiet” depending on the context. The personality reflects that of the MB team and ethos. By keeping the logo agile and fluid, we make sure that it will always stay fresh.
The website (with its integrated social media content) is a critical touchpoint for new and existing business. The design should be the embodiment of the company’s personality and aspirations. The homepage was designed to include all relevant information about Media Bounty at a glance, with easy easy access to every section.